At Ross Poole Cookham we use and recommend KEVIN.MURPHY products to style and care for your hair.
Kevin Murphy, an Australian hairdresser took inspiration from ancient aromatherapists and natural high-end skin care to create this luxurious hair care range, incorporating vitamins and amino acids which offer restorative properties, thickening hair and reducing the formation of split ends. His products are designed to deliver performance, strength and longevity. Powerful antioxidants extracted from Rose Hip, Immortelle, Orchid Flower and Kakadu Plum from the Australian rainforest, help to counteract the harmful effects on the hair that can be caused by permanent colour damage.
Like the rest of our bodies the way our hair looks is affected by age and daily wear and tear, and hair ages by oxidation. Put simply it is the hair’s equivalent of rust and ageing. Chemical processing and environmental exposure can encourage oxidation. KEVIN.MURPHY products are packed with anti-oxidants which slow the oxidation process down, maintaining the health and longevity of the hair to its maximum potential.
Antioxidants are found in super-fruits, as well as other ingredients. There are six little known Australian fruit extracts with extremely high antioxidant functionality. These fruits have evolved to survive harsh climatic conditions and still are vibrant, young and potent.
In addition, our hair is made up of approximately 93% protein, and 7% moisture. Environmental factors, daily wear and tear and stress on the hair tend to degrade the protein and moisture in the hair. That is why it is so important to use hair care products that replenish the proteins and moisture balance, and thus rebuild the structure and ensure the strength and health of the hair. KEVIN.MURPHY products use potent plant-derived proteins, which absorb easily into the hair and are virtually weightless.
Enzymes are a type of protein that helps to speed up or start a reaction with another element and the hair. They unlock and increase the potency of other ingredients allowing them to be delivered more effectively, quickly—and often times more deeply—into the hair structure. Enzymes can also keep proteins in a lipid state which means that the proteins are broken down for ease of use, so they are much more moisturising.
KEVIN.MURPHY products incorporate alpha-hydroxy acids, otherwise known as AHA’s which are beloved in skincare for their ability to gently exfoliate the surface of the skin without stripping or interrupting the moisture balance and in doing so, encourage new cell growth. Just like using them on the skin , when AHA’s are used in hair care, they help to exfoliate dead skin on the scalp and remove unwanted debris on the hair shaft without causing damage. This in turn allows hair to accept moisture an and protein from other sources, delivering an immediate return to shiny hair, revitalising the hair and scalp and promoting healthy hair growth.
Every single ingredient used in KEVIN.MURPHY products is selected according to the highest standards of performance, strength and longevity, are sulphate free, paraben free and cruelty free.
In fact, People for the Ethical Treatment of Animals (PETA), the largest animal rights organisation in the world, has proudly accepted KEVIN.MURPHY as one of their recommended ‘Cruelty Free’ companies. KEVIN.MURPHY will not harm or test on animals. They test on models! and avoid the use of any ingredient that will damage or harm animals and the environment in any way at all. Naturally sulphate free, paraben free and cruelty free. PETA only accepts companies (after lengthy research into their practices) that are dedicated to producing products that do not harm, nor test on animals.
And not only are these products amazing for your hair and cruelty free, but KEVIN.MURPHY believes that what comes out must go in, so they have the utmost respect for the environment when scouring the world for ingredients. They have champion producers who use micro cultivation, organic growing practices and ecologically sound wild harvesting techniques to make sure that they give back what they take.
They have their very own non-profit area of the company that focuses on how they can support the community that they work with. They find and fund charities that share their values, tackling both human and environmental issues, to uphold a commitment to the world around them. What’s not to like!
Take a look at some of the fabulous products we use and stock in the salon HERE. Ask your stylist to recommend the products that will work best for your hair care needs. We know you’re going to love them as much as we do!
